Small Business Analytics : Insights Without the Ph.D.

Early this morning, the Vancouver Board of Trade and UBC Sauder School of Business hosted a talk by Neil McGuigan titled Gaining a Competitive Advantage Through Business Analytics. The premise of the talk was getting answsers to questions such as: What factors influence your customers buying behavior? How can you predict behavior based on past […]

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The Coffee Cup Equation

I made an interesting discovery the other day: the number of empty coffee cups sitting on my desk is  proportional to how badly we need to add another member to our team. The question of when to hire is a tough one for small businesses. As a two man shop, the decision to hire a […]

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